Tennis

Game, set and wrapped.

Tennis

At Gravity Media, tennis is in our DNA.

We’ve been active in the market for over three decades, and we’re fans of the game as much as broadcast and production partners. We’re drawn by the spectacle; in how many other sports can the outcome of a whole match pivot on a single, heart-stopping point? In tennis it so often does, as it’s a game of mental strength as much as technical ability.

Covering tennis involves more than simply keeping the camera on the ball (although of course that helps). It means capturing the intensity of the atmosphere and the overall theatre of each game, set, match and championship point. It means following players from the minute they enter the ground to the end of the post-match interview. And it means quenching the fans’ thirst for data and analysis, by creating virtual graphics and 4D replay systems to scrutinise play from every conceivable angle.

Our coverage, live feeds, production, technical and installation services to tennis authorities and media providers are founded on having the very best equipment for each project – and a work ethos of getting it right first time, every time. In addition to our state-of-the-art technology, which we specifically select to achieve the best outcomes for each tennis project, we’re particularly well known for pioneering replay and highlight content. Our 360-degree replay shots and automated highlights editing have proved a game-changer for tennis viewing the world over.

We channel all our technology and expertise into capturing every dramatic moment, and our record for doing that speaks for itself. We’ve partnered with the International Tennis Federation (ITF), ATP Media and the Women’s Tennis Association (WTA) on every format of elite competition, including The Davis Cup, Fed Cup, ATP Cup and WTA Tour Championships. We’ve been a long-term provider of equipment and crew for the ATP Masters 1000 Series and the ATP World Tour Finals, and we’ve supported all four Grand Slams, including multi-year, multi-camera contracts at the Australian and French Opens. Game, set and match.

Journal

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  • Gravity Media delivers live studio production for KPMG’s Federal Budget virtual event
    Australia
    - Production Centre, Corporate and Commercial, Studio Production

    Gravity Media delivers live studio production for KPMG’s Federal Budget virtual event

    KPMG returned to our Sydney Production Centre to deliver its annual Federal Budget virtual event, bringing together expert analysis and live discussion immediately following the Australian Federal Budget 2026 announcement. Hosted by political journalist Peter Van Onselen, the broadcast featured KPMG specialists unpacking key policy decisions and outlining potential impacts across industries and businesses nationwide.…

  • Gravity Media launches Creative Agency in partnership with The Good Work Quickly
    - Press, Creative

    Gravity Media launches Creative Agency in partnership with The Good Work Quickly

    New partnership unites global production expertise with agile creative to deliver end-to-end campaigns for brands, federations and sponsors worldwide. Gravity Media, the global leader in production, content, media services and facilities, has partnered with creative production company, The Good Work Quickly, to launch Gravity Media Creative Agency – built for speed, complexity and global scale…

  • A-Leagues season delivered nationwide spanning live match, remote production and studio content with JAM TV
    Australia
    - Post-Production, Remote Production, Studio Production, OB Facilities

    A-Leagues season delivered nationwide spanning live match, remote production and studio content with JAM TV

    The A-Leagues season brought another year of fast-paced, elite soccer to fans across Australia with all-screens coverage, including Network Ten and Paramount+. Behind every kick, goal, and post-match analysis was a national team working together to deliver seamless live coverage. We supported JAM TV to deliver dedicated coverage of every match in the Isuzu UTE…

  • Gravity Media expands London Production Centre with new studio, enabling seamless end-to-end content delivery
    UK
    - Production Centre, Press, Studio Production

    Gravity Media expands London Production Centre with new studio, enabling seamless end-to-end content delivery

    New facility enables customers to deliver production, streaming and branded content workflows under one roof, reducing complexity and accelerating time to delivery Gravity Media, the global leader in production, content, media services and facilities, has announced the launch of Studio W12 at its Production Centre based at the heart of London’s Media sector in White…

  • Gravity Media delivers specialist camera technology for global Indian Premier League coverage
    Australia
    - Specialist Cameras

    Gravity Media delivers specialist camera technology for global Indian Premier League coverage

    Gravity Media, a leading global provider of complex live creative production and media services, has been appointed to deliver specialist camera technologies for the Indian Premier League (IPL), continuing a twelve-year partnership with one of the world’s most watched cricket competitions. Gravity Media is once again accessing its specialist cameras to provide an innovative UmpireCam…

  • A Lazy TV Campaign
    - Creative

    A Lazy TV Campaign

    Flagstone IM challenged us to elevate their brand profile with a big idea: Millions of people’s hard-earned savings are “asleep” – earning little or no interest. We brought this insight to life with a campaign starring a character made entirely of money, fast asleep. The campaign spanned three 30″ TV adverts, Out-of-Home (OOH) posters, and…

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