Gearhouse delivers Moscow studios and remote production for Brazil’s Globo

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Written by: Ed Tischler

Gravity Media (as Gearhouse Broadcast), a supplier of technical facilities, crew and services used to capture the world’s most watched content, has completed the delivery of two studios for the Globo Group in central Moscow for its international football coverage this summer. It has also delivered additional audio/video signal routing, standards conversion, distribution and QC monitoring facilities for TV Globo within the International Broadcast Centre (IBC).

The Brazilian rights holder commissioned Gravity Media to provide it with TV equipment rental, systems integration and local tech support services for its studios in Red Square, where it has concentrated its main production facilities around the World Cup. The two studios are connected by fiber optics links to Globo’s Free TV and Pay TV  broadcast centres in Rio de Janeiro, so that its programming can be cut together remotely by its production crews back in Brazil, and thus achieving significant efficiency savings.

Within the main studio is a complex VR environment that is being used to illustrate the 6 daily network news shows and 2 weekly programs aired live from Red Square. The studio has no physical scenic elements, and the presenters interact with a variety of 3D and 2D graphics elements that cover the main events for each day of the tournament. The graphics are created daily in Rio, so as to always maintain a fresh look, and are exported to Moscow through a robust data pipe using file acceleration protocols. To bring Globo’s creative vision to life within a VR space has taken careful planning and even required the installation of two specialist high-resolution large LED screens that feature a fine 1.2mm pitch. Stype camera tracking technology is being used to provide the lens and positional data for the cameras, which is then fed into Avid’s Maestro Graphics solution along with the video output of the 6 camera set up to create the VR environment.

“In the Rio 2016 Summer Olympic Games, Globo surprised everyone with its studio in the center of the Olympic Park, featuring virtual and AR graphics that were both informative and eye-catching. As you’d imagine, the World Cup is a huge event for Brazilians, and it’s important that we deliver to our viewers a visual experience that represents a substantial evolution from the Rio 2016 design,” said Jose Manuel Mariño Globo’s Director of Technology for Sports. “We were very impressed with the level of detail Gearhouse went into with its initial proposal. It also has a proven track record when it comes to delivering remote production solutions at high profile events like this.”

Ed Tischler, managing director of Gearhouse Broadcast UK said: “On this project we’ve assumed the role of technical partner to Globo, bringing together industry-leading technology and expertise to deliver cutting-edge studio build, graphics and remote production solutions. Our relationships with manufacturers, access to kit and skilled personnel combined with the ability to get large shipments in and out of challenging locations has proved key to successfully delivering this project.”

 

GEARHOUSE BROADCAST HAS BECOME GRAVITY MEDIA

On 31 October 2019, the four leading broadcast and production houses Gearhouse Broadcast, Hyperactive Broadcast, Input Media and Chief Entertainment owned by Gravity Media Group started trading under the brand name of ‘Gravity Media’. All Gravity Media companies around the world are making this transition and will now go to market as a single brand with a bold new look and purpose.

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Gravity Media is a leading global provider of complex live broadcast facilities and production services to content owners, creators and distributors. We use the collective pull of our people and resources to capture, craft and create world-class content that inspires and excites.

We are driven by client service excellence, and we never stand still. We’re always looking and listening, keeping up with the latest broadcast innovations – or pioneering them. Above all, we channel our energy into maintaining our reputation for flawless execution, deep technical expertise, and efficient delivery.

Gravity Media is a brand-new company with a 30-year pedigree, a force to be reckoned with formed by the coming together of Gearhouse Broadcast, HyperActive Broadcast, Input Media and Chief Entertainment. Our 500 people serve clients across the sport, media, news and entertainment industries from bases in the UK, Australia, USA, France, Germany and Qatar.

At the centre of Gravity Media lie three broad categories of expertise: media services & facilitiesproduction & content; and equipment rental & sales.


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