Gravity Media, the world leading global provider of complex live creative production and media services, and JAMTV today detailed a partnership to produce television coverage of the Challenger PGA Tour of Australasia and co-sanctioned events with the WPGA Tour of Australasia. JAMTV is Australia’s leading independent producer of live sport and the production partner of the PGA of Australia.
This is the fifth season for Gravity Media Australia’s broadcast facilities collaboration with JAMTV which produces the PGATV coverage across Foxtel and Kayo Sports in Australia and also for broadcast in New Zealand.
Through the work of Gravity Media and JAMTV, the Challenger PGA Tour of Australasia season has grown from strength to strength, with this season resulting in 16 broadcast events across the next six months. JAMTV has also played a pivotal role in the growth of the innovative Athena tournament on the WPGA Tour of Australasia.
Gravity Media Australia’s state-of-the-art cameras, satellite and uplink facilities and crews are working closely with JAMTV’s production team as they cover 15 tournaments for Foxtel and Kayo Sports during this season’s summer of golf.
In addition, Gravity Media Australia’s collaboration with JAMTV on the production of the Fortinet Australian PGA Championship in November will be broadcast domestically on Foxtel Kayo Sports, Nine and 9Now, and internationally via the DP World Tour to around 135 countries.
Gravity Media Australia, in conjunction with JAMTV, has developed new broadcast innovations for this year’s coverage including the introduction of Gravity Media Australia’s proprietary CelBo technology that delivers highly mobile cellular broadcast cameras and cloud-based technology linking to the Gravity Media Production Centre in Melbourne to streamline and enhance JAMTV’s production of the PGA and WPGA Tour of Australasia tournaments.
CelBo is Gravity Media Australia’s new live stream technology that allows remote production of events through cellular and cloud based solutions which deliver individual camera and audio feed coverage to Gravity Media Australia’s Production Centres in Sydney and Melbourne to create, direct and deliver a complete broadcast production, including on-screen graphics and multiple camera replay capabilities.
The introduction of CelBo is designed to simplify logistics, reduce the production “footprint” at events, deliver greater flexibility in resources and enhance and streamline production and technology workflows for Gravity Media Australia and its partners.
Building on the expanding deployment of cellular and cloud-based technology for the all-screens production of the Challenger PGA Tour of Australasia, Gravity Media Australia and JAMTV today also detailed new ball-tracking technology developed by Gravity Media Australia in partnership with TrackMan, as part of the expanding broadcast partnership.
Working in partnership with TrackMan, Gravity Media Australia has developed new cellular technology solutions that allow the seamless integration of TrackMan golf ball tracking technology with Gravity Media Australia’s proprietary CelBo broadcast production solution.
Following a successful implementation in coverage of the WPGA Tour’s Athena Golf Tournament in Melbourne earlier this year, Gravity Media’s collaboration with TrackMan will form a key component of Gravity Media’s broadcast and technology partnership with JAMTV for the television production of the 2023-2024 Tour Seasons.
The integration of TrackMan with Gravity Media’s CelBo cellular remote broadcast capabilities is a first for Australian television.
Working closely with TrackMan, Gravity Media Australia’s technology and engineering teams have developed a system that encodes TrackMan’s radar systems with Gravity Media’s CelBo cellular broadcast enabled cameras that allows Gravity Media Australia and JAMTV to access TrackMan radar systems and deliver its iconic ball tracking lines direct to Gravity Media’s Production Centre in Melbourne which forms the production hub for the creation and delivery of the complete coverage of many events on the Challenger PGA Tour of Australasia and WPGA Tour of Australasia.
Cos Cardone, CEO – JAMTV:
“Golf has been one of the great growth stories in sports broadcasting.
“JAMTV will be producing more than 15 events on the Australian golf calendar this season – more golf than we have ever seen on Australian television.
“This is great for audiences, and great for our best players to be featured and have their stories showcased to fans.
“It’s been our technology partnership with Gravity Media that has supercharged this growth. It has been an innovation led approach which has reimagined how golf needs to be produced going forward.
“We have really valued Gravity Media Australia’s outstanding input and execution in creating a new production methodology for the sport.”
Marcus Doherty, Account Executive – Media Services and Facilities at Gravity Media Australia:
“We are committed to delivering new innovations in the production of golf in Australia and value our close collaboration with the team at JAMTV.
“The successful development of Gravity Media Australia’s proprietary CelBo production technology solution and the integration of TrackMan within this solution underlines Gravity Media Australia’s commitment to the development of new broadcast innovations including highly mobile cellular production solutions and cloud-based technologies that streamline and enhance JAMTV’s production of the PGA, and allows us to deliver such a positive step forward in the mobile television production of golf in Australia.”
Michael McDonald, Commercial Director Australasia at PGA Of Australia:
“The collaboration between JAMTV and Gravity Media has continued to deliver great results for our broadcasts, with significant growth in viewership throughout the partnership and more home-grown golf content reaching our fans.
“We are also excited to see another enhancement to the broadcast this summer with the addition of TrackMan, and it is great to see our broadcast and commercial partners collaborating closely to deliver these enhancements for our audience.”
Gravity Media Australia:
Gravity Media Australia’s acknowledged broadcast technology and production partnerships across major sports in Australia include the Australian Open and the Summer of Tennis, the Melbourne Cup and all major horse racing events in Australia, the Bathurst 1000 and the Repco Supercars Championship, the Bathurst 12 Hour, the World Athletics Cross Country Championships, the Tour Down Under, the PGA Tour of Australasia, the Stawell Gift, the FINA World Swimming Championships (25m) in Melbourne, the Sydney Hobart Yacht Race, Crankworx Cairns, the FIM World Supercross Championship at Marvel Stadium, a partnership with Cricket Australia for the coverage of multiple cricket competitions in Australia and the delivery of broadcast and production technology requirements for coverage of the rapidly expanding and developing AFLW.
Through its studios, production, post-production, outside broadcast facilities and specialist camera technologies, Gravity Media Australia is currently involved with major production companies, television networks and pay television and streaming platforms in Australia across projects including The Voice, Australian Idol, Dancing with the Stars, The Masked Singer, Australia’s Got Talent, Would I Lie to You?, The 1% Club, Millionaire Hot Seat and I’m A Celebrity Get Me Out Of Here.
Gravity Media Australia post-production centre, Gravity House, plays a key role in the production of major international television productions across broadcast, subscription and streaming platforms, as well as movies from the Marvel Universe and projects from multiple US and international studios, and many of Australia’s leading independent film productions.
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