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SVG x Sky Sports

Sporting EventEvent
UK

Gravity Media is delighted to be attending today’s SVG x Sky Sports Event, Elevating Women In Sport.

Elevating Women in Sport takes place at Sky Central in West London this afternoon. The event, being held in association with Sky Sports, will feature a keynote on representation on and off the camera as well as a discussion about how European broadcasters approach their women’s sports rights and how much we really know about female fans and how to engage them.

The event will begin with a fireside chat between Naomi Schiff and Heather McLean, SVG Europe editor and head of SVG Europe Women, to discuss the issues of representing society in sports broadcasting, both on and off the camera, as well as Schiff’s own career path and the challenges and triumphs she has faced along the way.

This will be followed with an in-depth conversation on ‘Maximising the growth of the women’s game’, with Simmons and Osborne. Women’s sport has never been in a stronger position. Even when many were predicting that the pandemic would stop women’s sport in its tracks, we’ve seen record attendances, rights fees and viewing figures, and increased visibility in the media.

Find out more about the event here.