Just as we’re all armchair commentators on social media as global events unfold, the Gravity Media team can add to the richness of sports and other big-ticket action because we can see things that an official broadcast stream might not. Building on our expertise in live and fast-turnaround programming, it comes naturally to us to flex those skills to create engaging digital content for social platforms. A lot of that skill comes in the editing and packaging of content with additional material – logos, messaging and even subtitles – very, very quickly.